The image of our family concern is defined by values that guide us and serve as parameters of conduct towards employees and customers, day after day, person to person.
EXPERTISE
Professional expertise, experience and innovative drive all along the value-added chain are the underpinnings of our success. Regular interactions with suppliers help us keep abreast of existing market trends. We incorporate these into product development, meeting the highest standards of quality in the process, right from consultancy down to the end product.
INDIVIDUALITY
We develop new formulations individually for our customers, or have recourse to an inventory of over 3,000 formulations, adding about 100 new formulations each year to it. Rethinking products and departing from the conventional route rank among our strengths. In short, given legal and technical feasibility, we translate every customer request into reality.
FLEXIBILITY
Flat hierarchies and short communication channels make for quick response time in our entire operations, even in the face of unforeseen challenges. Our communication is clear-cut, honest and direct and we help our employees and customers whenever desired or essential. We unfailingly respond within 48 hours to customer complaints.
INTEGRITY
We make promises at MAG Cosmetics and only those that we can keep. We take responsibility for our decisions and the outcomes and get to the bottom of things, probe and rectify our actions when errors arise. Our choices bear environmental concerns in mind as well, and our actions remain resource-friendly.
CLARITY
Transparency comes as naturally to us as receptiveness to new ideas. We address mistakes - even our own - impartially and objectively, focussing always on a common solution. We make every effort to deliver fairness and understand the other’s perspective.